marketing

Word of Mouth

November 8, 2010

I recommend asking for testimonials. I coach my clients in what to ask so they can hear for themselves just how valuable they are to their clients. Yet, when I suggest they ask for testimonials, 99% of the time the first reaction I get is “I know I should do it but…”. What comes easy […]

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Paper or plastic, e-mail or telephone?

October 31, 2010

Two separate incidents in the past week brought to mind a common question we are asked when we go shopping: “paper or plastic?” We are asked our preference. We don’t expect people to read our minds. We are expected to express our preference. We need to make a choice and share our decision with others. […]

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Traction

October 28, 2010

Traction is an interesting concept As defined by Webster’s Dictionary: traction |ˈtrak sh ən| noun 1 the action of drawing or pulling a thing over a surface, esp. a road or track : a primitive vehicle used in animal traction. • motive power provided for such movement, esp. on a railroad : the changeover to […]

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The Value of Showing up

September 21, 2010

As Woody Allen said: “80% of success is showing up.” Albert Einstein said this: “If a is success in life than a equals X. less why plus the. Work is X.; Y. is play; and Z. is keeping your mouth shut.” Walter Scott had a slightly different take: “If you have no friends to share […]

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Building Your Network – Growing Your Business Fast

September 17, 2010

 

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My Availability

September 13, 2010

 

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Leverage

August 31, 2010

Delegate Collaborate Grow  

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Leverage Part Two

August 17, 2010

My husband, Garry, is nearly finished filling in our backyard where previously we had a deck. He has loaded a total of 16,000 pounds of dirt and poured it over the ground in the backyard. Each wheel barrel full was about 200 pounds. It took him 80 trips to complete this seemingly overwhelming task. He […]

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Leverage – Your Secret Weapon for Getting Clients

August 9, 2010

Small actions can move mountains I was working in my backyard this weekend. We are in the process of transforming our yard into an outdoor room. The process has many component parts. The first step, as in most projects, is defining the project and what it will look like when it is complete. In this […]

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From conflict to cash

July 27, 2010

Have you ever noticed that when you are angry it becomes very hard to hear what is being said by anyone but yourself. What you are experiencing is a natural phenomenon known as “fight, fight, or freeze.” And when this happens you are experiencing both an emotional and physical reaction. You become hyper alert, blood […]

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