The Prince Charming Marketing Plan

December 8, 2011

  Do you think Prince Charming could find Cinderella if he didn’t know who he was looking for? He searched the land high and low for the woman who fit the glass slipper she had left behind. He knew only one woman was a match. Only one had a foot to fit the shoe he [...]

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Save a bundle on Mac apps

December 6, 2011

MacUpdate offers bundles of software at a deep discount. You’ll find a link to their current offering below and on the right side of this page. The reason I am sharing this with you is it is an insanely great deal. I love my Mac, but the price of software and updates keeps dipping into [...]

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Easy Video Conferencing

November 18, 2011

There are a number of screen sharing applications out there. Some work to varying degrees on both the Mac and PC. If you ever attended a webinar and had to go through installing software and plug-ins each time, you may have said never mind. Screen sharing should be easy. I’ve tried many solutions and found [...]

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Put it in Writing – A Great Way to Gain the Attention of Your Customers

November 15, 2011

Patricia V. Davis, author and marketing expert, spoke at the November meeting of the Bay Area independent publishers Association (BAIPA). One of her comments reminded me of one of the best ways to get attention for your business. Write about what you do. Building your platform means helping people understand the results of what you [...]

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Make a Video Fast

November 10, 2011

I just made a video using Stupeflix. It didn’t take me very long, under an hour, and the results are high quality. I used still images that I uploaded from my computer. I had a choice of using images stored on line as well. I could add video clips too.   For this video, I [...]

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Camtasia for Mac Special Offer

November 7, 2011

If you have been waiting to purchase Camtasia for Mac, this is a great time to buy it. If you aren’t already familiar with what Camtasia can do,  You can see an example in my previous post, Sounds Good to Me – Tips for Video Production on Your Computer. I used it to create a promotion for [...]

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Share What You Know

November 7, 2011

This weekend was the official launch of the Wine Country WordPress Meetup. It was a refreshing to be on the receiving end of tips and resources to make my blog better. I learned something new from every person who was there. I appreciate the wisdom in the room. It reminded me that sometimes the most [...]

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Keynote: Presentation Software That Makes You Look Great

October 30, 2011

This is a twelve minute, 44 second movie I made using Keynote. It is a recap of a live presentation made to Softech at their October 2011 meeting. I will not confess that up until I was working on this particular presentation, I had a passing acquaintance with the amazing capabilities in Keynote. In fact, [...]

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Sounds Good to Me – Tips for Video Production on Your Computer

October 17, 2011

These a some tips and recommendations for making viewable video using your computer. It is a preview of a presentation created for Softech. I used two TechSmith software applications: Camtasia:Mac and Snag-It for the visual portion of this movie. The audio narration was input with a Yeti Microphone. The movie was uploaded from Camtasia to [...]

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Thank You – Steve Jobs

October 6, 2011

I got an email today from a friend telling me I won an iPad2. That made me very happy. A few minutes later, I was checking Facebook and found out that Steve Jobs died today. That made me sad. When Steve was first diagnosed, I was concerned. The survival rates had improved since the days [...]

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